Heidi Henriksen is the Executive Director of VRNation (formerly NWVRP) and a respected leader in the short-term rental industry. With 25 years of experience spanning host, property manager, OTA founder and nonprofit executive, she brings a rare blend of operational insight and strategic vision. Heidi has pioneered luxury rental management, scaled innovative platforms and now champions industry standards, advocacy and collaboration, helping shape the future of travel and professional holiday rental management.