WE ARE BACK for an Unforgettable Two Days in Auckland!
Get ready for the return of STRive to Thrive – New Zealand’s most anticipated gathering for short-term rental proprietors, owners, and managers. After a successful debut, STRive to Thrive is back for its second edition on 17–18 March 2026, right in the heart of Auckland.
Embark on an extraordinary two-day journey designed to inspire, educate, and elevate your STR business. STRive to Thrive is more than a conference – it’s a vibrant festival of knowledge, innovation, and community. Expect dynamic sessions, practical insights, and forward-thinking strategies that will help transform and grow your rental business.
But it’s not all about learning. STRive to Thrive is also about connection – bringing professionals together to share stories, build meaningful relationships, and celebrate the industry’s achievements. As each day turns to night, enjoy our celebratory dinner and afterparty, featuring gourmet dining, lively entertainment, and endless opportunities to network and unwind.
Join us for two days of education, inspiration, celebration, and community – your journey to thriving in the STR industry starts here.



























Learn about industry trends, marketing strategies, guest experience, property management, and technology advancements. Learn how to scale and THRIVE!
Connect with professionals, build meaningful relationships, exchange ideas, and collaborate to enhance your business and achieve goals.
Gain knowledge from influential STR industry figures, engaging with pioneers to stay ahead through innovative insights and strategies.
Kick back and relax with a sumptuous food, refreshing drinks, and an exhilarating afterparty after the main event that keeps the networking going late into the night.
STRive to Thrive – New Zealand : Unlock the Future of STR
We are thrilled to welcome you to the second edition of STRive to Thrive NZ, the premier event for short-term rental proprietors, owners, and managers. Join us on 17–18 March 2026 in Auckland for two transformative days of learning, networking, and celebration.
STRive to Thrive is where the STR community comes together to exchange knowledge, explore innovations, and celebrate achievements. This dynamic event features expert-led sessions, interactive workshops, and unparalleled opportunities to connect with industry professionals.
Across two full days, we will delve into the strategies, tools, and insights essential for success in the STR sector. This event is crafted to give you the practical knowledge and meaningful connections you need to elevate your business.
We are excited to present a curated lineup of industry leaders who will share their expertise on a wide range of topics including market trends, marketing strategies, guest experience, legal considerations, property management, and emerging technologies. Every session is designed to equip you with actionable insights you can implement immediately.
Beyond the content-rich sessions, STRive to Thrive offers plenty of opportunities to build relationships and celebrate with your peers. Enjoy a gala dinner and afterparty – an ideal setting for networking and unwinding after a productive day.
STRive to Thrive isn’t just an event; it’s a milestone in your STR journey – a celebration of learning, collaboration, and innovation. Mark your calendars and get ready for an inspiring two-day experience that will motivate and empower you.
Highlights of the event include:
Join us for THE MAIN EVENT, THE VIP MASTERCLASS DAY, OR BOTH! Read more 👇
Day 1: VIP ACTION MASTERCLASS DAY (MARCH 17th, 2026)
Immerse yourself in an exclusive, hands-on day of Masterclasses designed to give you practical, actionable tools to grow your STR business. Dive deep into specialised sessions focused on innovative strategies, problem-solving, and proven frameworks you can apply immediately—ideal for both seasoned operators and newcomers.
What to Expect: Intensive Workshops: 3 x Sharp, INTENSE – Learn from the best in the business in focused sessions that provide actionable insights.
MASTERCLASS 1: SCALING YOUR STR BUSINESS
MASTERCLASS 2: MARKETING ON THE SMELL OF AN OILY RAG
COMMUNITY CONNECTION SESSION(s):
Focused discussions on what matters most to the NZ STR community, including market trends, regulatory challenges, and shared industry experiences. These sessions provide a platform to exchange ideas, explore solutions, and strengthen the STR network in New Zealand.
Networking Opportunities: Connect and engage with fellow STR professionals. Lunch and Afternoon Tea: Stay energized with gourmet meals and refreshments.
*Topics subject to change
Day 2: MAIN EVENT, SESSIONS, DINNER AND DRINKS (MARCH 18th, 2026)
Experience a full day packed with expert sessions covering every facet of the STR industry – from trends and guest experience to legal compliance and tech innovation. The Main Event is your opportunity to learn from industry leaders, connect with peers, and gather insights that can elevate your business.
And when the evening arrives, it’s time to switch gears and celebrate. Enjoy a beautiful dinner followed by an exciting afterparty – perfect for networking, relaxing, and having fun.
What to Expect:
Engaging Sessions: Industry trends, marketing strategies, guest experience, and more!
Expert Speakers: Influential figures in the STR industry.
Meet sponsors: Leading tech companies and suppliers in the STR industry
Networking: Meet fellow hosts from all over New Zealand and beyond, from big to small.
Lunch: Savor a deliciously light lunch crafted by the culinary team of Sudima.
Coffees, Afternoon Tea: Stay fueled and engaged.
Celebration Dinner and Afterparty: Indulge in a delightful dinner, refreshments, and entertainment.
9:30am – late
Book both days – or pick the one that suits you best. You choose!
Join us for both the Masterclass – ACTION Day and the Main Event to enjoy a comprehensive two-day experience that combines education, celebration, and connection. Immerse yourself in the full spectrum of the STR industry, learn from experts, network with like-minded professionals, and celebrate your journey in style.
Location: Sudima, Auckland, New Zealand
Gear up for two unforgettable days of innovation, strategy, and inspiration! Click the tabs below to explore session times, topics, and speakers. Immerse yourself in expert insights, breakthrough strategies, and the latest tools to stay ahead in the STR industry. Network, learn, and elevate your game in an energy-packed atmosphere designed for success!
Co-Founder, Luxico & StayLonger
Tom Ormerod is the Co-Founder of Luxico, Australia’s leading platform for luxury short stays, and Staylonger, a new flexible-living brand offering furnished homes, apartments, and boutique hotels for 30+ night stays. He focuses on creating elevated, seamless living and travel experiences that blend hotel-level service with the comfort and freedom of home.
Owner, Coconut Comms and Kaihanu Lodge
Kate Stinchcombe-Gillies is a travel marketing consultant and founder of Coconut Comms, combining 20+ years in PR and marketing with hands-on hospitality experience running a hosted lodge in Central Otago. She helps founder-led travel and hospitality brands grow through better acquisition, retention, and advocacy, drawing on her work with TripAdvisor, luxury travel clients, PMCs, and SaaS providers.
CEO & Founder, ibooked.online & The Accommodation Show
Introducing Bart Sobies, the dynamic force behind The Accommodation Show and iBooked.Online. A trailblazer in the short-term rental (STR) industry with an unyielding passion for technology, marketing, and investment, Bart has become an influential figure in the field.
As a Founder & CEO of iBooked.Online, Founder & Host of The Accommodation Show, and Creator of the STRIVE to Thrive Conference. With a passion for technology, innovation, and hospitality, Bart has become a driving force in empowering short-term rental owners and accommodation operators to build stronger, more profitable, and guest-centric businesses.
Drawing from years of experience in digital marketing and hotel technology, Bart specialises in helping businesses grow their direct booking channels, optimise their online presence, and adopt tools that simplify operations. Through iBooked.Online, he has helped hundreds of operators worldwide turn their passion for hosting into scalable, sustainable ventures.
A sought-after speaker and industry leader, Bart shares practical insights on hospitality trends, guest experience, automation, and the future of direct bookings. His mission is to inspire and equip professionals to thrive in an ever-evolving accommodation landscape through community, innovation, and meaningful connection.
CEO & Founder, L’Abode Accommodation Specialists
Lisa Peterson is the Founder & CEO of L’Abode Accommodation, one of Australia’s leading luxury property management brands. Starting from her bedroom after moving from New Zealand, she identified a need for quality short-term stays and built a trusted, guest-focused company. Guided by integrity, innovation, and care, Lisa is a recognised industry leader dedicated to creating exceptional experiences and nurturing meaningful partnerships.
CEO & Co-Founder, Hometime
Billy Crock is the CEO of Hometime and a long-time hospitality professional. He leads one of Australia’s largest short-term rental management companies, combining strong local partnerships with the capability of a national brand. Billy is committed to improving short-term rentals for guests, owners, and communities through trusted local management, five-star service, and professional end-to-end support.
CEO, Million Dollar Host
Julie George is a global STR leader, bestselling author, and founder of Million Dollar Host. She scaled her Airbnb business to 130 properties and $8M in under three years before successfully exiting. Today, she mentors hosts worldwide through her top-ranked mastermind, speaks on international stages, and advises leading hospitality tech companies, empowering operators to scale with confidence.
Founder & CEO, Alloggio
With over 30 years of global hospitality expertise in Australia's short-term rental sector. In 2015, Will & wife Karen founded Alloggio, which now manages 3,000 properties worth $3.4+ billion, extending to NZ & diversifying into budget hotels. Will's vision led Alloggio to become the first STRA business listed on the ASX in 2021.
In 2023, he orchestrated its privatisation amid challenging markets to accelerate strategic goals. Will's approach blends local insights with a global perspective, driving growth through organic expansion & acquisitions. His commitment to hospitality excellence & market foresight cements Alloggio's leadership in the STRA sector across Australia & NZ.
Founder & Managing Director, Hello Queenstown
Savannah Jackson is the founder of Hello Queenstown, the largest holiday management company in Queenstown with 180+ listings. She also co-founded Fresh’N’Bright, the region’s leading cleaning company, and is developing 100 luxury townhouses worth over $200M. A dynamic entrepreneur with a background in real estate, finance, and business education, Savannah brings bold vision and unstoppable drive to every venture.
Managing Director, APAC at Guesty and Chair of the Board of Directors at ASTRA
Yoav Tourel is a seasoned executive with a strong track record in scaling global tech companies. Currently leading Guesty APAC and serving as the Chair of the Board of Directors at ASTRA, he leverages over 25 years of experience in customer success, business development, sales, and marketing. Yoav excels in fostering growth and driving success in competitive markets.
Founder and Director, Property Mums
Kim Steel is Founder and Director of Property Mums, a leading short-term rental management agency in Victoria. A former emergency nurse and property investor with 20+ years’ experience, Kim empowers women through her “mums supporting mums” ethos. Property Mums now manages 160+ properties, delivering five-star guest experiences while creating flexible careers for local mothers, combining professional excellence with community impact.
Founder, Million Dollar Renter
Sean Rakidzich is the founder of Million Dollar Renter and a leading educator in the short-term rental space. With over 155 Airbnb properties across 8 cities, he built and fully automated his business - even taking a year off while it continued to scale. He teaches his proven arbitrage and automation model through courses, coaching programs, and data-driven strategies.
Owner, MyStays
Elle Knight is the Founder of MyStays, an award-winning New Zealand STR management company known for its people-first culture and sustainable growth. Since starting in Taupō in 2014, she has built a nationwide brand that develops talent from within, prioritises strong owner relationships, and champions thoughtful, long-term expansion over rapid scale - creating an STR business designed to last.
General Manager, Switch Hotel Solutions
Luke Shore is General Manager at Switch Hotel Solutions and a Co-Founder & Director at Coastal Letting Group. With a degree in International Tourism Management and 12+ years of hotel-management experience across Australia and the UK, he has overseen the launch of a 288-room flagship hotel in London and led operations at major properties across the Gold Coast. Luke now brings deep expertise in revenue optimisation, marketing strategy, and operational excellence — helping hotels, resorts, and holiday lettings maximise performance while delivering outstanding guest experiences.
Senior Solutions Consultant - APAC, PriceLabs
Deepanshu is a seasoned professional in the short-term rental (STR) industry with a wealth of experience in Sales and Customer Success. Currently serving as the Solutions Consultant - APAC for PriceLabs, he plays a key role in expanding the company’s presence across the region. His expertise spans establishing a market presence, conducting demos, and hosting educational webinars on dynamic pricing in the STR space. Known as the go-to person for all things APAC, Deepanshu is dedicated to helping clients leverage data and technology to optimize their revenue management strategies.
Managing Director, HiAtlas Wellington / HiAtlas Auckland
Jennifer Mattlin is the Managing Director at HiAtlas, a company specialising in connecting executive tenants with premium, fully furnished rental properties. With extensive experience in Property Management, Jennifer is passionate about creating flexible housing solutions that meet the needs of high-level professionals across New Zealand.
Director, Switch Hotel Solutions
Chris de Closey is an accommodation industry leader and founder of Coastal Letting Group and Switch Solutions. He oversees 575+ short-term rentals and 125+ hotels, driving growth through modern revenue, marketing, and operational strategies. Known for his sharp commercial mindset and innovative approach, Chris is shaping the future of Australia’s accommodation sector.
Senior Solutions Consultant - APAC, PriceLabs
Deepanshu is a seasoned professional in the short-term rental (STR) industry with a wealth of experience in Sales and Customer Success. Currently serving as the Solutions Consultant - APAC for PriceLabs, he plays a key role in expanding the company’s presence across the region. His expertise spans establishing a market presence, conducting demos, and hosting educational webinars on dynamic pricing in the STR space. Known as the go-to person for all things APAC, Deepanshu is dedicated to helping clients leverage data and technology to optimize their revenue management strategies.
Partner, PwC New Zealand
Catherine Francis, a Partner at PwC New Zealand, specialises in GST, with deep expertise in property and cross-border transactions. Before joining PwC in 2017, she worked in top-tier tax law teams in New Zealand and the UK. Catherine played a key role in developing and implementing the "app tax" (GST on short-stay accommodation via digital platforms), guiding clients through the new rules and shaping policy. Her extensive experience makes her a trusted advisor in the field.
Head of Revenue Generation, The Stay Hub
Nick Peirce has over 20 years of experience in revenue management across airlines and short-term rentals, specialising in driving growth through data-driven strategies, innovation, and leadership. As Head of Revenue Generation at The Stay Hub, Nick has boosted occupancy and revenue since 2023 by optimising pricing, refining budgets, and enhancing reporting.
Previously, at Bachcare, Nick led ADR growth for four years, built a high-performing team, and championed industry regulations. His career includes key roles at Air New Zealand and other major airlines, delivering profitability and forging strategic partnerships. Proficient in analytics tools and industry platforms, Nick is committed to innovation and value creation.
Country General Manager, Urban Rest
With 20 years in tourism and property, Rochelle has led teams, scaled businesses, and delivered results for companies including Air New Zealand and Forge Holiday Group. As GM of Urban Rest NZ, she’s leveraging this experience to replicate the brand’s global success locally.
Founder & Managing Director, Hello Queenstown
Savannah Jackson is the founder of Hello Queenstown, the largest holiday management company in Queenstown with 180+ listings. She also co-founded Fresh’N’Bright, the region’s leading cleaning company, and is developing 100 luxury townhouses worth over $200M. A dynamic entrepreneur with a background in real estate, finance, and business education, Savannah brings bold vision and unstoppable drive to every venture.
CEO and Founder, Touch of Spice
Founded by Jacqui Spice in 2005, Touch of Spice is a premier luxury travel company specialising in bespoke New Zealand experiences. We curate exceptional stays, exclusive activities, and hidden gems, crafting once-in-a-lifetime adventures tailored to each client. With an unrivalled portfolio of luxury accommodations, rich culture, and world-class food and wine, we leave no stone unturned—delivering VIP treatment and redefining luxury travel in New Zealand.
Senior Account Manager, ANZ, Partner Success, Holiday Rentals - Expedia
With 7+ years at Expedia Group, James Rock partners with Vrbo property managers to drive growth through data insights, marketing, distribution, and revenue tools. Based in Auckland, he collaborates with top holiday rental managers across Australia, New Zealand, and the Pacific Islands, optimising performance on Vrbo, Bookabach, and Stayz. Passionate about strategic partnerships, James helps maximise success in the short-term rental market.
Get ready for a hilarious, high-energy performance as Pax Assadi takes the stage at Strive to Thrive 2025! A master of sharp wit and side-splitting storytelling, Pax blends quick-fire humour with relatable insights, keeping audiences hooked from start to finish. His electric stage presence guarantees a night of non-stop entertainment. Brace yourself for an unforgettable comedy set that will leave you laughing, energised, and inspired!
Bringing deep house, techno, and pure underground energy, Gabriella Gonzalez will transform Strive to Thrive 2025 into an electrifying musical escape. Originally from Buenos Aires and now making waves in New Zealand’s music scene, Gabriella’s DJ sets are a fusion of hypnotic grooves and infectious rhythms. Whether it’s a high-energy networking session or the ultimate after-party, she’ll create a soundscape that keeps the momentum soaring!
Speaker Expression Of Interest
If you’re interested in presenting at our 2026 Strive to Thrive Conference in Australia on 11-12 March, 17-18 March in New Zealand and Bali on 20 May(TBC), Please click the form below.
We would like to hear your suggestions for topics or areas of interest which we could include on the 2026 programme. We cannot guarantee that we will include every topic suggested.
🚖 Getting There by Taxi or Ride-Share
– Simply enter “Sudima Auckland City, 563-567 Nelson St” into your ride-share app (Uber, Ola, or Zoomy).
– The hotel has a designated drop-off zone at the entrance, making arrival quick and easy.
🚋 Getting There by Public Transport
While Auckland does not have a tram system, you can reach the venue easily by bus or train:
By Bus:
– Several bus routes stop near the hotel.
– The closest stop is Wellesley St West/Nelson St (Stop 7050), which is a 2-minute walk to the venue.
– Use the AT Mobile app to check real-time bus routes and timetables.
By Train:
– If arriving by train, get off at Britomart Transport Centre (Auckland’s central train station).
– From there, it’s a 15-minute walk or a 5-minute taxi/ride-share to the venue.
🚗 Parking Options
On-Site Parking:
– Sudima Hotel offers limited on-site parking, available for guests and event attendees. Spaces may fill up quickly, so arriving early is recommended.
Nearby Parking Options:
– Wilson Parking – 72 Nelson St (3-minute walk)
– SkyCity Car Park – Federal St (5-minute walk)
– Civic Car Park – Mayoral Dr (8-minute walk)
STRive attendees can enjoy a 15% discount on room rates at Sudima Auckland City, a modern and sustainable hotel in the heart of Auckland.
Conveniently located near key attractions, Sudima Auckland City offers exceptional service, eco-friendly practices, and a welcoming atmosphere—making it the perfect base for both business and leisure.
Book now and save! Use this delegate code STRIVE2025 when you make a booking to unlock an exclusive discounted rate.